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Enrico Coveri

Objectives: Extend the sophistication and elegance of the brand into luxury lifestyle collections as well as replacing Versace retail stores in Israel with the Enrico Coveri name.

Process: Versace Israel has asked us to find a premium fashion brand to replace their chain of Versace men apparel and accessories, to capture the brand's tradition of excellence and superior quality

Results:

•As of the end of 2011, 13 branded retail stores in the finest shopping malls in Israel. 15 additional stores are planed.

•Launching the finest men apparel collections in Israel, as well as shoes and leather accessories for men.

 

Enrico Coveri retail stores in Israel

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Dunlop – Slazenger

Objectives: To extend some of the world's most popular sport brands into the most prominent sport offering


Process: Selected the strongest players in each product category who were able to deliver a strong offering, to create lines of product reflecting the brands values.


Results:
A range of children's, men & women shoes in Gali's 100+stores, the largest shoe retailer in Israel.
Over 50 models and styles per season.
Replacing other sport brands.
Licenses for bags and accessories, apparel, luggage and sport equipment.

Dunlop – Slazenger retail stores in Israel

 

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